Starting a new mobile massage business week two - focus on SEO & Socials

Feb 25, 2025

As I launch my new massage house call business, I am documenting the process here. I hope you can learn from this massage business start-up process follow-along series. 

Here's the first post if you want to check it out https://www.elevatewithgael.com/blog/starting-my-new-massage-business-step-by-step-follow-along

In this massage business SEO deep dive blog post I'll share:

1. How I set up my social media profiles and which ones I chose.

2. My first massage therapy business blog post and YouTube video.

3. Some of the strategies I am using to get backlinks for my massage business website SEO.

I invested in an SEO Auditing tool and am learning more about SEO optimization. It suggested linking a Facebook Page, Instagram, Twitter (akaX), YouTube, and LinkedIn account.

Social Media Start-Up:

I decided to go with the new Facebook Page, Instagram, and YouTube accounts. I've never been on Twitter and have no interest in learning it. I have some fun ideas for YouTube, and since Google owns it, it can help with SEO. 

I kept it simple and filled in my profiles completely on Facebook and Instagram. I haven't posted much on Instagram yet, but I'm getting some engagement on Facebook. I invited everyone on my friends list to follow or like because a page with engagement and followers helps SEO more. 

Here are my profiles if you want to check them out:

Boone NC Massage House Calls Facebook Page

https://www.facebook.com/profile.php?id=61573517488206 

Boone NC Massage House Calls Instagram

https://www.instagram.com/boone_nc_massage

YouTube has one short video so far

https://www.youtube.com/@BooneNCMassage I'm planning to make more videos as I do massages in beautiful places.

I turned the short video into a blog post using a transcription service and Chat GPT for editing. 

https://www.boonencmassage.com/blog/heres-what-i-bring-to-your-house-for-a-mobile-massage-service

My social media plan is to strive for posting at least once a week and then add for if inspiration hits!

I also started my Google Business Profile, which was verified without problems. I'm still working on adding my services, but I'm unsure how it will appear on local searches without a physical address. 

I've listed a few additional places for SEO backlinks for my business, including LinkedIn Business Page, Alignable, Bing Places, and Merchant Circle. Next, I'll see if I can create a Next Door page, but without a physical address, it may not pan out. SEO is a long game, so it will be 2-3 months before I see any results from this week's activities!

Next week, I'm focusing on getting some printed marketing materials, either postcards or a rack card, and sharing in local Facebook groups. 

If you are ready to up your SEO game and get more clients from search engines, you'll love what's coming up in the Massage and Spa Success Club!

In March, we will focus on website SEO, and I'm offering a FREE SEO analysis to any members who request one. Join the club to get your SEO report.

Then, we'll focus on simple updates you can make to improve your SEO and attract more clients through search! If you want to start before March, check out Refresh Your Website and the Google Business Profile Success Guide in the membership library.

Plus, I'm adding some fresh marketing content for spring! ā˜€ļøšŸŒŗ

 Learn More and Join Here!

 

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